I've just found these newsreels from the 1935 election. Early forerunners of PEBs
Stanley Baldwin for the National Government an Clement Attlee for Labour
David Lloyd George for the Liberals and Sir John Simon for the National Liberals
Fascinating stuff. I was interested in Attlee's reference to the government failing to act on "unified mining royalties". I'm going to have to look that up. I think the broadcasters should bring back the jaunty music to introduce ppbs...
I do notice that both results newsreels showed Labour wins (Manny Shinwell/George Lansbury) as their examples of individual constituency results. I suppose the thinking behind that is they didn't want the reports to be too depressing for a large part of their audience i.e. 'The National government is re-elected by a landslide (never mind Labour supporters, here's a Labour win the cheer you up)
Post by David Boothroyd on Feb 1, 2015 20:16:28 GMT
There's a discussion on the role of the newsreels in 1935 Tom Stannage's "Baldwin Thwarts the Opposition", pp 175-7. Stannage points out that there were no restrictions on the contents of the newsreels, but they did not want to upset the cinema patrons - which were generally a cross-section of Britain. That meant stressing points of consensus and decency, and that Britain could work through any disagreements. All of that militated against any strong case for change and made an implicit case for the status quo. And in any case, the Government leaders got most coverage.